Mission Statement

 To become the preferred provider of profitable food service solutions to a select group of prestigious companies and institutions around the world. 

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Vision & Purpose

To provide solutions and partner with our key customers to satisfy their needs by:

  • Listening to the needs of the customer and delivering solutions through superior products and services that will increase satisfaction and profitability
  • Helping our customers reduce costs by building products and services into solutions
  • Performing as the flexible partner that customers can always count on to deliver proven and profitable foodservice solutions
  • Taking educated and formulated risks to effect change, resulting in long-term growth for our customers and our company
  • Treating both employees and customers with integrity, respect, and dignity
  • Being the best and most innovative at what we do

Joe Russo- Director; Child Nutrition

Jay Towell- Director; School Nutrition Dpt.

Jay Towell- Director; School Nutrition Dpt.

 “It was a pleasure to be able to select from a wide variety of countertops, line fronts, and tray slides. Our site visit to the CounterCraft plant reaffirmed the quality of the component materials. The design renderings were accurate and quite helpful in our final decision making.  We had major physical plant renovations in anticipation of our new serving line, and CounterCraft readily worked around them. The project actually came in a week early, during their hectic summer production schedule. We had an official ribbon-cutting ceremony with our superintendent, school administrators, teachers and Board of Education representatives.  All were ecstatic at the final results. Thank you for the timely and seamless implementation.” 

Jay Towell- Director; School Nutrition Dpt.

Jay Towell- Director; School Nutrition Dpt.

Jay Towell- Director; School Nutrition Dpt.

"Over the past several years, I have had the opportunity to work with CounterCraft on many projects. I was first introduced to CounterCraft many years ago while attending the TASN show at the EPI booth. When I observed the serving line counter on display, I immediately was not only impressed, but very intrigued to become more educated about CounterCraft and I was not disappointed."